Digital marketing is the practice of using online platforms and technologies to promote and sell products, services, or brands. It includes a variety of strategies like SEO (Search Engine Optimization), social media marketing, email campaigns, content creation, and paid advertising. By targeting specific online audiences, digital marketing allows businesses to build brand awareness, foster customer relationships, and increase sales. This approach is highly measurable, allowing businesses to track performance, optimize campaigns, and achieve a better return on investment in today’s digital-first world.social media marketing
